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How to count the number of times a character / word appears in a cell?

This article, I will talk about how to count the number of times a specific character or a word appears in a cell in a worksheet. For example, A2 contains the text “Kutools for outlook and Kutools for word”, and now, I want to know the number of the letter “o” in this cell. In Excel, we can apply formulas to deal with this job.

Count the number of times a character or word appears with formulas

Count the number of times a character or word appears with an easy feature

Count the number of times a character or word appears with formulas

To count the number of occurrences of a wordor a character in a cell, you can use the formula which combines SUBSTITUTE and LEN functions. Please do as follows:

Enter the below formula into a blank cell, and then press Enter key to get the number of times the character appears, see screenshot:

=(LEN(A2)-LEN(SUBSTITUTE(A2, "remove","")))/LEN("remove")


1. In the above formula, A2 is the text cell that you want to count, the word “remove” is the specified character that you want to count its occurrences

2. With above formula, you can also count the number of a specific character appears in a cell, you just need to change the word "remove" to the character as you want, see the following screenshot:

=(LEN(A2)-LEN(SUBSTITUTE(A2, "o","")))/LEN("o")

3. This formula is case sensitive.

4. To count number of the specific word or charater appears without case sensitive, please apply the following formula:


Count the number of times a character or word appears with an easy feature

If you have Kutools for Excel, you can use its Count the number of a word of Commonly-Used Formulas to count the times a certain character or a word occurs.

Note:To apply the Count the number of a word features, firstly, you should download the Kutools for Excel, and then apply the features quickly and easily.

After installing Kutools for Excel, please do as this:

1. Click a cell where you want to output the result.

2. Then click Kutools > Formula Helper > StatisticalCount the number of a word, see screenshot:

3. And in the popped out Formulas Helper dialog box, select the cell that you want to cout the specifc word or character from the Text box, and then enter the word or character that you want to count in the Word text box, see screenshot:

4. Then click OK to close the dialog, and you will get the correct result as you want.

Note: This feature is case sensitive.

Click to Download Kutools for Excel for free trial Now

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Comments (2)
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This comment was minimized by the moderator on the site
Hi, Is there a way to make this formula not case sensitive for the lookup value, for example, if you are searching for the word "remove" it would count all instances of remove, Remove, REMOVE etc...
This comment was minimized by the moderator on the site
Hello, Ronan,
To count the number of a specific text without case sensitive, may be the below formula can help you:

Please try it, hope it can help you!
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